J.K. Rowling Pottermore Announcement | Video courtesy of YoutubeAs announced by J.K. Rowling herself, here are info about the new website and more details about it courtesy of The Leaky Cauldron:
***Pottermore is an interactive new Web site and reading experience with more than 18,000 new words from J.K. Rowling: Much more to come.
***An online experience to read, interact with and share the Harry Potter stories. Exclusive writing from J.K. Rowling and more.
***Pottermore will feature infromation J.K. Rowling has been "hoarding" for years about Harry Potter.
***Pottermore will be the exclusive place to purchase the digital audio books and, at last, eBooks of the Harry Potter series.
***Pottermore was developed in association with the leading digital company, @th_nktweets
***Pottermore was also created in partnership with @sony!
***One million fans will get access to a beta on July 31, Harry's birthday. It will be open for all in October 2011.
***The launch of Pottermore will have more than 18,000 words from J.K. Rowling, but that is only a third of what she has written so far.
***J.K. Rowling said this morning that there is a lot more content to come for the Pottermore site, and she will develop it as it grows.
***This morning J.K. Rowling said that she and Harry have a "casual relationship," instead of the serious kind they once had.
***"I've never cried over a man as much as I've cried over Harry." - JKR
***The idea came from a conv. with her agent about how to help Harry live on in today's digital age.
***JKR downloaded eBooks for the 1st time this year and loved it - "a thousand books in your pocket" - tho she loves paper.
***You will follow the story, get sorted into a house and get a wand (one of 33,000 possible combinations) - all crafted by JKR.
***JKR is excited to include a long backstory on McGonagall - her childhood, ministry career, early heartbreak...
***A lot of the Pottermore team is Hufflepuff, which JKR said is what "you want in a team - they're workers!"
***JKR said if you're not sorted into Gryffindor you get even more exclusive content about your house.